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How to Choose the Best Modular Trade Show Display for Your Booth Size

Trade shows are a prime opportunity to showcase your brand, engage potential customers, and stand out from the competition. But choosing the right modular trade show display can make or break your booth’s effectiveness. Whether you’re working with a compact 10′ x 10′ space or a larger island exhibit, selecting the right display ensures a professional, high-impact presence.

Why Modular Displays Are a Smart Investment

Unlike traditional trade show setups, modular displays offer versatility, cost-effectiveness, and easy reconfiguration. Exhibitors can reuse and rearrange their setup for different events without investing in entirely new displays. Key benefits include:

  • Scalability: Add or remove sections as needed for different booth sizes.
  • Portability: Lightweight materials make transport and setup easier.
  • Customization: Swap out graphics and layout elements to keep branding fresh.

Best Displays for Every Booth Size

Small Booths (10’ x 10’ and Under) – Maximizing a Compact Space

If you have a small booth, every inch matters. A modular back wall with a sleek, professional design helps create a polished exhibit while saving space for product demos, customer interaction, or giveaways.

Best options for small booths:

Medium Booths (10’ x 20’) – Creating a Stronger Presence

With a larger footprint, you can add backlit walls, product showcases, and interactive elements. Backlit modular displays like the Flow Motion 10′ x 20′ give a premium, high-tech feel.

Best options for medium booths:

Large Booths (20’+ and Island Exhibits) – Maximum Brand Visibility

For large trade show spaces, it’s crucial to create an immersive experience. Incorporating animated LED displays and custom configurations helps brands draw attention and engage attendees.

Best options for large booths:

Final Thoughts

Choosing the right modular trade show display depends on your booth size, branding needs, and engagement strategy. Whether you need a compact back wall, an illuminated mid-size display, or an interactive setup, modular options offer flexibility and impact. Explore Indy Displays’ full collection to find the best fit for your next event.